Us vs. ThemContrast the old/wrong way with your new/better approach.
What they say
“Time to ditch that old dinosaur...”
Make it yours
On-screen text“Time to ditch that old dinosaur...”
ShotWoman in kitchen, large blender on counter.
Transitionhard cut — Cuts from woman looking at blender to woman pressing button on blender
PacingFast
What they say
“and switch to this”
Make it yours
On-screen text“and switch to this”
ShotWoman holding up the BlendJet, then a close-up on the BlendJet.
Transitionhard cut — Cuts from woman holding BlendJet to close-up of BlendJet
PacingFast
What they say
“✨ BlendJet 2 ✨ Convenient, portable blender. Just as powerful as a full size blender. Blends almost anything in seconds! Cleans itself in seconds too!”
Make it yours
On-screen text“✨ BlendJet 2 ✨” · “Convenient, portable blender” · “Just as powerful as a full size blender” · “Blends almost anything in seconds!” · “Cleans itself in seconds too!”
ShotHands interacting with the BlendJet on a kitchen counter, showing ingredients being added and blending.
Transitionhard cut — Multiple hard cuts between different actions: opening, pouring, blending, cleaning
PacingFast
What they say
“Idk about you but we're obsessed”
Make it yours
On-screen text“Idk about you but we're obsessed”
ShotTwo different women holding and drinking from BlendJets (one green, one red).
Transitionhard cut — Cuts between two different women showing off their BlendJets
PacingFast
Make it yours
On-screen text“blendjet.com”
ShotHand placing a purple BlendJet on a counter, then the BlendJet sitting alone.
PacingMedium
